Color Of The Year 2024 Pantone Very Peri

Color Of The Year 2024 Pantone Very Peri. Why is pantone's color of the year so important? This year’s “very peri” is described by pantone as a bold periwinkle.

Very peri, pantone’s colour of the year 2022, is a unique shade of purple that encourages creativity and imagination and is a fusion of a dynamic peri (winkle) blue. For instance, in 2023, pantone crowned viva.